After earning a degree in Animal Behaviour and Welfare, Martha initially focused on improving the welfare of commercial cattle. However, a personal loss led her to shift her focus to dogs, particularly her own dog, Floki, who struggled with anxiety and reactive behaviours. This experience was pivotal, teaching her patience and the importance of seeing through a different lens. Martha’s journey into dog training began with a dog walking business, focusing on sensitive and reactive dogs, and evolved into a comprehensive dog training service aimed at helping guardians understand their dogs better.